Hey there! My name is Natalie. I’m a full-stack marketer and data-driven, consumer-centric, and strategic communicator. I'm especially passionate about sustainability and equity in both the workplace and beyond. As a leader, I focus on personal and team growth while always remaining open-minded, innovative, and proactive!
In addition to my intercultural competence, which stems from my diverse upbringing, multilingualism, and global studies and professional experiences, I'm known for my curiosity, efficiency, award-winning excellence, and commitment to purpose-driven work.
I earned my M.S. in Integrated Marketing Communications from Northwestern University and I'm a lifelong Chicagoan! In the office, I enjoy leveraging my skills in consumer insights, brand strategy, data analysis, industry research, and more to audit brands, uncover pain points and growth opportunities, and provide data-backed marcom recommendations. At the YMCA of Metropolitan Chicago, I'm overseeing impactful marketing campaigns from start to finish.
Outside of the office, you can find me enjoying nature as an avid rock climber, photographer, and trash picker-upper! I also offer pro bono marketing and communications consulting on a regular basis, and I have long history of volunteerism and community service.